How to get it wrong by trying to get it right

Over the last week I have by been amazed by the new paywall being implemented by the NYT. I assure you that is not meant as a compliment. There is just too much of everything in this system:

  1. Price discrimination by device – why?
  2. Create artificial limits.
  3. Change the rules by the day.
  4. Leave everyone utterly confused.

If it succeeds, it’s in spite of and not because of these policies.

Leave a Reply

Your email address will not be published. Required fields are marked *