The underwhelming launch of Windows Phone 7

Yesterday the tech news wags spent most of the day covering the Windows Phone 7 launch. Like most people I paid attention – well at first. Then I realized that there really wasn’t anything special to speak of. There wasn’t anything remarkable in the launch (unless you count the lack of cut and paste functionality).  It was just a phone, that did what was expected – that’s not really all that interesting to me.

The major takeaways appear  to be:

  • HTC HD 7 version looks amazing
  • when will Verizon carry it
  • will developers care enough:
  1. iPhone
  2. Android
  3. Blackberry
  4. WP7?
  • there is a huge hill (read: market share)  to climb
  • what if this launch happened 2 years ago?
Can this phone win over the consumer? I doubt it, I think it will stay a niche product, somewhere as successful as the Zune. Until consumers “pull” the demand for applications, I think it will lag behind, in a very distant thought. Maybe I’ll be proven wrong, but I doubt it.  I’m not alone, the general reaction to the launch is inconclusive and lukewarm. Probably not the reaction Microsoft was hoping for.

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